مخطط الموضوع

  • DESCRIPTION

    Name of the teacher: MEZIANE SADIA

    email address: amel.live96@yahoo.fr

     

    The program is designed for students majoring in Economics, Commerce, Management, Accounting and Finance who wish to improve their language skills in specific contexts. It focuses on providing students with a good mastery of the English language along developing solid competencies in the above-mentioned fields of expertise. The lessons cover a wide range of topics in each specialty. Each lesson is divided into two major axes. First, students are given a series of documents and texts both Written and Oral on the field of expertise. The written texts should not exceed 500 words. Second, students are given opportunity to deepen and strengthen the four language skills (Speaking, Reading, Listening, and Writing) crucial to good communication skills and essential to the fulfillment of their professional development. 

     Students must have successfully completed the lessons of S1, S2, S3, S4 and S5. They should have developed a strong understanding of the basic concepts related to their fields of expertise, namely, Economics, Trade, Accounting, Management, and Finance as well as improved their verbal communication skills

    The content is the follow:


     management Services
     Sales management and sales force
    Marketing Strategy and plan 
     Communication Marketing 
     tools marketing Digital
     Marketing Research
    Branding


  • الموضوع 1

    • SALES MANAGEMENT

      Think of sales management like a sports team. Have you ever heard of a top-ranked sports team without a coach? Of course not. The coach provides the guidance, inspiration, strategy and training that enable players to win. The best sales managers operate the same way: inspiring, educating and guiding their teams to maximise revenue.

      The result? Consistent sales growth and a happy team — not to mention sisable commissions, a strong culture, greater employee recruitment and retention and of course, happier, more loyal customers. In this article, we’ll explore sales management best practices, critical skills and sales tools to help build your sales team.

       

      What you’ll learn:

      ·                    What is sales management?

      ·                    What is the sales management process?

      ·                    What are the different types of sales management roles?

      ·                    What do various sales management roles have in common?

      ·                    What are the most important sales management skills?

      ·                    What are some typical sales management responsibilities?

       


    • الموضوع 3

      • الموضوع 4