DESCRIPTION
Name of the teacher: MEZIANE SADIA
email address: amel.live96@yahoo.fr
The program is designed for students majoring in Economics, Commerce, Management, Accounting and Finance who wish to improve their language skills in specific contexts. It focuses on providing students with a good mastery of the English language along developing solid competencies in the above-mentioned fields of expertise. The lessons cover a wide range of topics in each specialty. Each lesson is divided into two major axes. First, students are given a series of documents and texts both Written and Oral on the field of expertise. The written texts should not exceed 500 words. Second, students are given opportunity to deepen and strengthen the four language skills (Speaking, Reading, Listening, and Writing) crucial to good communication skills and essential to the fulfillment of their professional development.
Students must have successfully completed the lessons of S1, S2, S3, S4 and S5. They should have
developed a strong understanding of the basic concepts related to their fields of expertise, namely,
Economics, Trade, Accounting, Management, and Finance as well as improved their verbal
communication skills
The content is the follow:
management Services
Sales management and sales force
Marketing Strategy and plan
Communication Marketing
tools marketing Digital
Marketing Research
Branding