Aperçu des sections
- Généralités
- Online English Lessons
- Lesson 01- PUBLIC COMMUNICATION CAMPAIGN
Lesson 01- PUBLIC COMMUNICATION CAMPAIGN
Lesson Objectives
- Identify the key components of a communication campaign.
- Understand the role and effectiveness of communication strategies in influencing behavior.
- Recognize and use key terminology related to public communication campaigns.
- Apply their understanding through comprehension questions and language-based activities.
- Lesson 02:What Is Digital PR?
Lesson 02:What Is Digital PR?
Lesson Objectives:
- Understand Digital PR concepts and practices.
- Identify key Digital PR tactics (content, media, reputation management).
- Differentiate between Digital PR, Link Building, and Traditional PR.
- Apply Digital PR strategies to real-world communication scenarios.
- Lesson 3: Grammar Focus
- Lesson 04 : Corporate Communication
Lesson 04 : Corporate Communication
Lesson Objectives:
· Define corporate communications and its role in organizational success
· Identify key components of internal and external communications.
· Understand the importance of corporate communications in crisis management and reputation building.
· Discuss how corporate communications promote trust and relationship-building.
- Lesson 6: Grammar Focus
- Lesson 04: What is Political Communication, Exactly?
Lesson 04: What is Political Communication, Exactly?
Lesson Objectives:
- Define and explain key concepts in “political communication”.
- Identify how political communication operates in digital and traditional contexts.
- Analyze the role of “strategic communication” and “computational methods” in modern political discourse.
- Apply and use specialized terminology related to political communication accurately in context.
- Section 8
- Section 9
- Section 10
- Section 11