Aperçu des sections

  • Généralités

  • Lesson one : Introduction to Journalism and Mass Communication Lesson Objectives

    Lesson Objectives
    By the end of this lesson, students will be able to:
     Define journalism and mass communication.
     Identify the main functions and values of journalism.
     Distinguish between types of reporting in journalism.
     Explain the role of mass communication in society.
     Recognize broadcasting journalism as a specific branch of journalism.
     Consolidate their specialised vocabulary through practice activities.
     Apply grammar rules (articles “a” and “the”) in journalistic contexts.

  • lesson Two: Artificial Intelligence and the Future of Journalism: Risks and Opportunities

    Lesson objectives

    By the end of the lesson, students will be able to:

    • Understand how AI is transforming journalism and identify both its risks and benefits.
    • Analyze the challenges of disinformation, deepfakes, and economic pressures in the media sector.
    • Discuss the ethical implications of using AI tools in newsrooms.
    • Usespecialized terminology related to artificial intelligence and journalism accurately.
    •  Reflect critically on the role of journalists in maintaining trust and accountability in the digital era.

  • Lesson Three: Journalism, media, and technology trends and predictions 2025

    Lesson Objectives :

    By the end of this lesson, students will be able to:

    • Identify and explain the major challenges facing news organizations in 2025, including political, economic, and technological pressures.
    • Analyse the impact of AI-driven platforms and shifting referral traffic on news visibility, business models, and audience engagement.
    • Evaluate publishers’ strategic responses, including diversification of revenue streams, platform partnerships, and investments in new products.
    • Discuss the role of emerging technologies (AI, automation, personalised formats) in transforming newsroom workflows and audience experiences.
    • Critically compare traditional mainstream media with the alternative news ecosystem, assessing implications for credibility, trust, and journalistic norms.

  • Lesson Four: The Next Wave of Media Technology: 10 Emerging Technologies

    Lesson Objectives
    • Identify and explain the 10 emerging technologies transforming the media industry.
    •  Understand key terminology used in media technology and digital innovation.
    • Analyze real-world use cases of new technologies in content creation, distribution, andaudience engagement.
    •  Develop critical thinking by connecting technologies to media industry challenges.
    •  Expand specialized English vocabulary related to media, tech, and innovation.


  • Lesson five: Navigating AI Media and Information Literacy in the Age of Artificial Intelligence

    Learning Objectives
    •  Explain how artificial intelligence influences information integrity and contemporary media ecosystems.
    • Identify and interpret key challenges at the intersection of AI and Media and Information Literacy (MIL).
    •  Analyze the role of MIL curricula, media institutions, and policymakers in addressing AI-driven misinformation.
    • . Discuss the importance of youth engagement and global cooperation-such as the UNESCO Global MIL Alliance-in shaping AI literacy.
    • Use specialized terminology related to AI, MIL, and digital governance accurately in academic discussions and written tasks.


  • English Exam + model answer and marking scheme